Everybody who worked with me, knows how crucial it is to use authentic user-generated content for paid ads and organic social media growth. In my opinion, UGC can make or break an e-commerce brand. It is also such a headache and that's why I can't help but share my experience with Twirl, a platform that's changed the game for my clients (and me). Twirl's three-step process is a breeze:
Step 1: Submit a Brief
Creating a clear vision for your UGC project has never been simpler. Twirl's brief builder is intuitive and user-friendly. Just specify your video specs, concept, and creator requirements, and you're good to go.
Step 2: Pick your Creators
Twirl's network of creators is top-notch and they have a HUGE portfolio in mostly every country. They handpick the best creators, so you can trust you're working with talent that delivers. Plus, you can view all applications in one place, making your job a whole lot easier.
Step 3: Get UGC Videos
Once you've chosen your creators, it's smooth sailing. Ship your products, and they'll handle the rest. What's great is that everything happens in one platform. You can track progress and even submit revisions without dealing with endless emails. You can also ask them to just deliver the raw material for your videos, so you can edit the material with multiple variations.
Special Feature: The free inspiration dashboard!
One thing, that I mustn't forget: Twirl also offers a free platform so you can effortlessly find, save, and share ad creative from any platform, all in one place. It's like having your personal content library at your fingertips. Plus, with their Chrome Extension, you can conveniently embed a 'Save Button' in the Facebook ad library, TikTok, Instagram, and YouTube Shorts, allowing you to save your favorite ads forever into your Twirl Library.
From pets to fitness to cooking, you'll find the right creators. And it's budget-friendly! Twirl's pay-as-you-go pricing is a game-changer. I mostly pay between $150-250 per video. No hidden fees or commitments, just pay for the videos you need.
💜 One thing that makes Twirl even more special for me is the personal connection. Their co-founder is my twin sister, Lara. Working closely with her has not only secured me some great discounts but has also ensured I get the best results for my clients.
In my honest opinion, Twirl is the real deal. If you want to simplify your UGC production, reduce costs, and work with a platform that genuinely cares about your success, give Twirl a try. It's made my life as a marketer so much easier, and I'm confident it can do the same for you.
Thank me later. 🙌🏼🤗